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THE VITAMIN SHOPPE ANNOUNCES STRATEGIC LEARNING INITIATIVE: ENHANCES TRAINING WITH ePATH LEARNING ASAP+
THE VITAMIN SHOPPE ANNOUNCES STRATEGIC LEARNING INITIATIVE:
ENHANCES TRAINING WITH ePATH LEARNING ASAP+
National Retailer Plans to Provide Online Access to All 2,000 Employees and
Reduce Its Training Cycle From Two years to Just Six Months
NEW LONDON, CONN, April 26, 2005 /PRNewswire/ – In an effort to create the most knowledgeable associates in the industry, The Vitamin Shoppe, the leading retailer and premiere authority of quality vitamins and nutritional supplements, today announced that it has selected ePath Learning®, a leader in the creation of browser-based learning technologies, as its universal learning partner. Developed and delivered through ePath Learning ASAP+ SM, this strategic learning initiative will result in the creation of Vitamin Shoppe University, a web based, ‘blended’ learning environment for The Vitamin Shoppe’s product and customer interaction training, and will ensure that the associates in all 250 existing stores, and 60 new locations are educated on products that promote a healthy lifestyle and overall wellness.
The company plans to roll out its training courses first to its retail stores, then to its corporate office, customer care center and distribution center. With over 8500 products, The Vitamin Shoppe’s plan to provide a web based curriculum to its associates is a tall order, but fortunately creating a comprehensive learning culture within its organization is an integral part of the company’s strategic initiatives. In addition to creating a program that will reward associates for knowledge, the retailer will create daily e-Briefings to ensure associates are current on all information related to nutritional supplements and dietary trends.
“Our learning initiative is very important to our overall business strategy. Our associates, known as ‘Health Enthusiasts,’ assist our customers – who are health enthusiasts themselves – by guiding them to the right product.” said David Fitton, Director of Learning and Organizational Development. “Vitamin Shoppe University will better equip our associates to provide accurate, consistent and credible information to our customers, which furthers our mission of being not only the leader in high quality supplements, but also to be the leading provider of health information in our industry.”
The Vitamin Shoppe will deploy ePath Learning’s ASAP+, leveraging the company’s Web-based Integrated Learning Management Service (iLMS), to create and manage the Vitamin Shoppe University and all its eLearning and classroom-based training. All of the company’s courses are developed to meet Dietary Supplementary Education Act (DSHEA) standards. The new learning technology will complement its comprehensive information kiosk in its stores, as the catalyst to launch all of its locations onto the Internet in late June. Once completed, Vitamin Shoppe associates will be able to secure all of their learning via a single, online learning portal.
“We are partnering with The Vitamin Shoppe at a critical juncture in their ongoing growth. From competency identification and skill gap analysis through course development and training assessment, we are providing them with a single source to address all of their needs.” said Dudley Molina, President and CEO of ePath Learning. “While our PRO-SERVICES team will be conducting the heavy lifting, all of the learning will be delivered, measured and evaluated though our Integrated Learning Management Service. This is a perfect example of the effectiveness and speed of implementation that is available to customers that leverage both our team and technology against their strategic learning initiatives.”
About ASAP+
ASAP+ is an Integrated Learning Management Service (iLMS) that combines the architecture of a Learning Content Management System (LCMS) with the features of a traditional Learning Management System (LMS), providing a single integrated platform for the management of learner performance and ROI via a blended learning solution. ASAP+ allows companies to measure the effectiveness of their current training methodology, improve the efficiencies of managing that training while simultaneously providing a platform that enables an enterprise migration from instructor led training, through eLearning and into Knowledge Management.
About ePath Learning, Inc.
Drawing upon its deep experience and expertise within the custom courseware development industry, ePath Learning stands alone as a single source provider for affordable eLearning solutions. The Company offers a comprehensive suite of web-based tools, professional services and content that enables non-programmers to rapidly and affordably develop, deploy, assess and manage enterprise-wide training and knowledge management initiatives. The company’s flagship product, ePath Learning ASAP+, is the industry’s first Integrated Learning Management Service (iLMS), combining the power of a database management system, the global reach of the Internet and the ease of use of an online service. ePath Learning, Inc. is headquartered in New London, Connecticut. For more information, visit www.ePathLearning.com.
About The Vitamin Shoppe
Since 1977, The Vitamin Shoppe® has become America’s leading retailer and premiere authority of quality vitamins and nutritional supplements, all available at great value prices, superior service and the widest assortment of products. What began as a single store in New York City has grown into more than 250 stores throughout the United States and the District of Columbia with new grand openings planned every month. Their popular monthly catalog plus comprehensive website and online learning center allows The Vitamin Shoppe to reach thousands of visitors daily who are interested in the best products for their healthy lifestyle. For more information, visit www.vitaminshoppe.com.
ePath Learning and ePath Learning ASAP are trademarks or registered trademarks of ePath Learning, Inc. in the United States and other counties. All rights reserved. All other trademarks used are the property of their respective owners.
Copyright © 2005 ePath Learning, Inc. All rights reserved.
4/26/2005
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